Thursday 25 February 2016

4.a. Compare how and why two programmes were scheduled on different channels.

Bad Education is a BBC TV comedy produced by Tiger Aspect Productions. The target audience is aged 16 to 20. I think this because the show is about a school and contains characters that are around that age. Also Jack Whitehall (the main character of the program) is a comedian that is particularly popular with people in this age bracket, his comedy style would appeal to the younger generation and the viewers of this program. Bad Education's scheduled time is 10:00pm because the comedy style is too inappropriate to be shown before the watershed as it includes sexual references and the use of inappropriate language. It is shown on the BBC because it attracts a younger audience and the program itself is British in origin and represents a comedic version of a typical British school. Because Bad Education is shown on the BBC, which is a public service broadcaster, there are no advertisements and the show itself is paid for by the BBC and Tiger Aspect Productions. This means that the show can take more risks with its comedy style because programmes on the BBC are not bound by funding from advertising or commercial demands that channels like Channel 4 are bound by, meaning that the BBC can cater for a niche audience and make there comedy style more unpredictable.

Friday Night Dinner is a channel 4 TV comedy produced by Popper Pictures and Big Talk Productions. The target audience is aged 18 to 25. I think this because the characters are quite old and the two brothers seem around this age. However the viewer could be around the age of the parents, 45 to 50, because they may watch it because they relate to the parents rather than the children. I think the main target audience would be male because the story is about the family dynamic with two brothers and it is easier to relate to for males in this age range. I also think this age range would watch it because they may have been fans of The Imbetweeners when that was popular, and one of the main characters (Adam) was played by Simon Bird who was also a main character in The Imbetweeners. Additionally, because the family that the show is about are Jewish the Jewish community would be another key demographic. Friday Night Dinner is shown on Channel 4 which is a commercial channel, meaning that most of the funding comes from selling time slots for advertisements. Because this program is shown on Channel 4 the comedy style cannot be as risky or controversial as Bad Education or other sitcoms on channels like the BBC because viewership is important and funding may be cut if viewing and advertisements were cut. The type of comedy, therefore, is very safe and would appeal to a wide range of people.


Because these two programmes are commissioned by different companies they use slightly different humor styles to accommodate to their individual target audiences. Bad Education is made by the BBC and therefore can take more risks with it's comedy style, being more taboo in it's style of jokes. Friday Night Dinner is made by Channel 4 which means that they have to make there comedy style "safer" for a wider range of audiences. However, both programmes are shown after the watershed meaning that, although one make include more risky references and jokes, they both include content that is deemed inappropriate for younger viewers. This includes inappropriate language, e.i. swearing, sexual references ect. The audience demographic for Bad Education is students and unemployed young people. This is because the story is based around a school environment which would resonate with slightly younger viewers. However, it would also appeal to those of a higher education and with jobs in areas such as teaching. The writer, Jack Whitehall, would also appeal to this demographic as he is a young comedian that is very popular with the younger generation. Although the audience for Friday Night Dinner is similar to that of Bad Education, there are differences. The audience demographics would be the same, students and also some in jobs such as office managers and teachers, their education meaning that they can fully understand all of the jokes in the programme. However, the audience would be older because the characters are slightly older in Friday Night Dinner. Also, the people who were students when they watched Simon Bird (the main character) in Imbetweeners would now be older with jobs and watch Friday Night Dinner for the familiarity of him and his character.  

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